How to maintain the authenticity of your brand

How to maintain the authenticity of your brand

By Katherine Madley, Vice President of Marketing, Game Stores   The most important lesson I have learned while navigating a 51-year-old brand through a rapidly shifting world, and more recently through a pandemic, is the importance of flexibility. Brands across...
How to get your office ready for 2022

How to get your office ready for 2022

By Kelly Fisher, Irvine Partners    Most businesses have officially opened for 2022, and many businesses are asking their team members to come into the physical office this year, at least some of the time, to accommodate the hybrid work model that has taken off...