[et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]
By Shumirai Chimombe
Running a business – and a small business in particular – can be an isolated and lonely enterprise. For many women entrepreneurs the opportunities to reach out for support can be limited, or they don’t know where to start. And without the necessary support, the inevitable challenges of building a business can be tantamount to navigating choppy waters with no compass to indicate which direction you are heading.
Building a strong support network allows you to share experiences with other like-minded entrepreneurs, discuss common challenges and receive moral support. Networking can open new doors to establishing new partnerships and unlock the potential for successful collaboration.
An NWU study titled ‘Exploring networking between women entrepreneurs in the business environment in South Africa’ indicated that the rise of female entrepreneurship has been referred to as one of the most important human resources in the 21st century, contributing towards global economic and social development. However, most female entrepreneurs in South Africa are experiencing growth and development challenges due to inadequate access to formal entrepreneurial networks among women.
The study revealed that formal networks are greatly important when it comes to assisting women entrepreneurs with financial, moral and other material support. However, most women entrepreneurs are not aware of such networks which makes it difficult for them to enhance their business performance. It recommended that policymakers should formalise networking at a national level as a supporting tool for women in business as it is an excellent link for unlocking business opportunities, growth and running a successful business.
Leveraging business networks
The study highlighted some key benefits to networking for women entrepreneurs keen to build and grow their businesses.
- Business networks provide entrepreneurs with the opportunities to identify, develop and take advantage of economic opportunities, build relationships, share information and search for potential associates for business ventures.
- Creating supportive relationships among women entrepreneurs can play a significant role in helping more women advance in making a success of their businesses.
- Associating with other female entrepreneurs through entrepreneurial networks who understand business ventures can contribute significantly to business performance and success.
- Networks provide entrepreneurs with opportunities to obtain resources at a lower cost as well as gain access to resources that could not be accessed otherwise.
- Entrepreneurial networks are the means through which businesswomen may communicate vital information as well as gain access to essential resources to enhance business success.
- Women entrepreneurs with an extensive range of diverse networks are more likely to create contacts that link them to better opportunities such as financial resources, access to supplies, new clientele, acquiring knowledge and support.
- Networks and networking activities have processes and structures that female entrepreneurs can use to build credibility and trust for themselves in the business environment.
- Women networks respond to fighting gender discrimination, gender inequality, stereotypes, and traditional expectations in the business and societal stages. In literature.
- Networking organisations advocate for women to participate in networking events relating to business activities for advice, free information, business support and working to increase their numbers, sustainability and success, training and to make women visible.
Spreading your business wings through collaborations
[/et_pb_text][et_pb_image src=”https://www.topbusinesswomen.co.za/wp-content/uploads/2025/04/team-happy-female-colleagues-chatting-scaled.jpg” title_text=”Team of happy female colleagues chatting” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][/et_pb_image][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]
Being an entrepreneur can be overwhelming. Managing daily operations and administration, securing funding, marketing, communications, finding clients, and perhaps managing your employees, the list seems endless.
In their article titled ‘The Power of Collaboration Among Women Entrepreneurs’, the USA-based Women’s Business Network (WBN) advised that one of the most impactful and often underutilised strategies for success is collaboration. This is because collaboration goes beyond just working with others – it’s about forming strategic partnerships, sharing resources, and learning from each other to achieve mutual growth. They shared some of the advantages of finding the right women entrepreneurs to work with.
- Diverse perspectives lead to innovation
Women entrepreneurs come from diverse backgrounds, industries, and experiences. Collaborating with others allows you to gain fresh perspectives that spark innovative solutions. Brainstorming with like-minded individuals can often lead to creative breakthroughs that you might not achieve alone.
- Shared resources reduce costs
Collaboration can mean pooling resources such as office space and marketing. By teaming up with other entrepreneurs, you can cut costs and make better use of your limited budget, especially in the early stages of your business.
- Stronger networks mean greater opportunities
Collaboration naturally expands your professional network. By working with other women entrepreneurs, you gain access to their connections, whether that means potential clients, investors, or media contacts.
- Mutual support builds resilience
Entrepreneurship can be lonely and stressful. Having a collaborative partner or group provides emotional and professional support. They understand your struggles and can offer advice, encouragement, and accountability.
Stepping out and making connections
Often it’s about taking the first step to start building your network. There are various ways to do so this including:
Networking events: These include women entrepreneur gatherings, business conferences, or joining business associations. These are all excellent places to meet like-minded women and potential collaborators.
Online communities: Platforms such as LinkedIn, Facebook groups, and women-focused entrepreneur forums are filled with individuals eager to connect and collaborate.
Mentorship programmes: Joining programmes for women entrepreneurs can introduce you to experienced professionals who can mentor you and steer you in the right direction in growing your business,
There can be magic when women entrepreneurs network and collaborate. This is because it goes beyond your success only. It is a shared victory. Because when women uplift each other, the world feels their impact.
Join the conversation and expand your network
The Standard Bank Top Women Conference, South Africa’s premier gender empowerment platform, returns to the Sandton Convention Centre from 22 to 23 September under the bold theme: “Her Power. Africa’s Future.”
Book your ticket here and be part of the world’s fastest growing platform for women who lead.
Sources
NWU | WBN (Women’s Business Network)
[/et_pb_text][et_pb_code _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]
[/et_pb_code][/et_pb_column][/et_pb_row][/et_pb_section]